Project Name:
Nouri Brothers | eCommerce Website Design 14,900% Growth
Client:
Our Role:
Website Design, eCommerce Functionality, Marketing, SEO, Website Maintenance
Introduction
Nouri Brothers, a staple in the Paterson, NJ community, has been a trusted provider of Middle Eastern groceries, foods, and jewelry for years. However, with the shift towards the digital world, they realized the importance of having a strong online presence to reach a wider audience and boost their sales.
The Challenge
The Nouri Brothers approached Wowbix in 2016, looking to overhaul their barely functional website into a robust, modern, and responsive eCommerce platform. The site was receiving about 100 visitors per month, and their online sales amounted to a mere $2 in 2016. They desired not just a website revamp but also a strategic plan for SEO, delivery options, mobile app integration, and ongoing website maintenance.
The Solution
Wowbix took on the task of turning Nouri Brothers’ digital presence around. We designed and developed an eCommerce website on the WordPress platform using WooCommerce. With a user-friendly design, the site was fully optimized for SEO and had a range of functionalities including payment processing, product display, payment functionality and delivery options.
We also set up a mobile app, allowing Nouri Brothers to manage sales and track orders from their mobile devices.
Ongoing Support
After the initial project, our relationship with Nouri Brothers continued. We provide monthly website maintenance, training, hosting, security, backups, and SEO services to ensure the platform remains secure and up-to-date and continually attracts and converts visitors. Their trust in our capabilities led them to assign us to the web design projects for Nouri Restaurant and Nouri Jewelry, which we now manage along with the Nouri Brothers site.
The Results
The transformation was remarkable. From an average of 100 visitors per month in 2016, the website traffic skyrocketed to over 15k visitors per month. The sales growth was even more impressive: the yearly online sales leaped from just $2 in 2016 to $91,000 in 2020. The total sales from the website crossed the 200k mark since we embarked on the project.
Growth in Percentage?
Website Visitors Growth: In 2016 the website had around 100 monthly visitors. Now, it has over 15,000 visitors per month.
So, the percentage growth in website visitors = [(15,000-100)/100]*100 = 14,900%
Sales Growth:
In 2016, the website made $2 in sales. In 2020, the sales amounted to $91,000.
So, the percentage growth in sales = [(91,000-2)/2]*100 = 4,549,900% .
These are enormous growth percentages, showcasing the tremendous impact of the revamped website and SEO strategies.
This represents a phenomenal growth rate, with a percentage increase too massive to calculate since their starting point was almost zero. Nouri Brothers’ digital journey with Wowbix has been a phenomenal success story, one that highlights the transformative power of a well-designed, SEO-optimized eCommerce website, coupled with ongoing maintenance and SEO strategies.
Conclusion
This case study exemplifies an optimized and well-maintained website’s profound impact on a business’s growth. Wowbix is proud to be a part of Nouri Brothers’ digital success story, helping them boost their online presence and drastically increase their sales. By providing continued support, we ensure they stay on top of their game in the ever-evolving digital landscape.
For more information about our services or to see how we can help your business grow, give us a call today or send us an email:
Phone: 646-661-6797
Email: Sales@wowbixmarketing.com
